Questions? 800-903-9493



Why UserTesting.com?


Problem:   People in charge of websites—developers, designers, managers (we’ll call them “website owners”)—generally don’t do usability testing. That is, during the development of a website, they don’t watch people use their site to discover where it is unclear or frustrating. Why? Because doing this type of testing is currently expensive and time consuming and gets in the way of meeting tight deadlines. As a result, it’s rarely done.


One reason that this is a problem is because these website owners are too familiar with their own company’s products and terminology. So even though their intention is to create a great website, oftentimes a visitor experiences confusion or other problems and so exits the site.


Solution:   UserTesting.com provides the fastest and cheapest usability testing on the market. We give website owners access to a network of pre-screened testers who are articulate and observant and who meet specified demographics. With UserTesting.com, website owners can request that one or more testers attempt to complete a task on their website. Testers, speaking their thoughts as they browse, will have their screens and voices recorded. The resulting videos will immediately be made available online for the website owners to watch. Thus, the website owner gets to see their site with “fresh eyes.”