Media and entertainment

Fandango + UserTesting

See how Fandango draws a crowd of moviegoers to their VIP+ app and rewards program

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  • Improved usability for its VIP+ loyalty program
  • VIP+ program improvements are now best in class
  • Leading source for movie tickets, trailers, and reviews
We're so much closer to the customer now. And that's made our whole company better.
Margaret Wilhelm, Vice President, Customer Insights, Fandango
Margaret Wilhelm Vice President, Customer Insights, Fandango, Margaret Wilhelm
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