Will the Popularity of the Apple Watch Affect Your Business?

| April 10, 2015
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watch-01There’s some debate over whether the Apple Watch will live up to its hype, but that hasn’t stopped loyal fans from doing what they’re known for: buying the newest Apple product! Pre-ordering began today at 3:00 a.m. ET, and after 30 minutes, all models are now on back-order. Fulfillment estimates range from 4-6 weeks after the product’s official launch date, April 24.

How will this affect the rest of us? Some argue that businesses will have to adapt to this technology. The Apple Watch could promote further adoption of products like Apple Pay in retailers and small businesses. Some companies will rush out to create Apple Watch apps to take advantage of its new functionality. Others will just observe from afar.

What’s your take?

Do you see this product making changes to marketplace that affect your company? Or is it just more of the same?