Watch a Demo

David DeFranza

Sign up to get bi-weekly insights and best practices, and receive your free CX Industry Report.
Thank you!

Get ready for some great content coming to your inbox from the team at UserTesting!

About the author: David DeFranza is a senior content strategist at Brooks Bell. Applying customer data and psychological frameworks, he contributes to client strategy and develops creative and copy solutions. Before joining Brooks Bell, David was a web producer and editor at Discovery Communications, working with media brands including The Discovery Channel, Animal Planet, TLC, and others.

David's articles

research

Why Every Testing Program Should Develop a Roadmap