Scale human insights across all your teams
Get feedback on any experience with custom test creation
Get quick answers to critical product development questions
Get fast feedback on marketing campaigns, messages, and creatives
Platform capabilities
Connect with your exact customers
See, hear, and talk to your customers
Uncover insights about any experience
Share key insights across your organization
View all platform capabilities
About the author:
Susan Weinschenk is the person to go to when you need to know how to persuade and motivate people to take action. She has a Ph.D. in Psychology and over 30 years of experience as a behavioral psychologist. Her clients call her “The Brain Lady” because she applies research on brain science to predict, understand, and explain what motivates people and how they behave. Dr. Weinschenk is the author of several books. Her latest is How To Get People To Do Stuff.