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It’s Friday, you made it! When you’re done with the cat videos and weekend planning, we’ve got a few great reads to kick off your weekend. Check out our favorite articles from this week:
Pixar's 22 rules of storytelling adapted for UX
ThoughtWorks puts a new spin on Pixar's 22 rules of storytelling, adapting it for UXers.
The reason every meme uses that one font
A great meme is as much about the message as it is the image. Vox educates us on the history of a meme's favorite font.
How to map the customer journey
Understanding your customers isn't just about what they buy, but how they buy it. Totango spells it out with this great guide on mapping the customer journey.
7 ways form accessibility can boost conversions
ConversionXL shares this super comprehensive list of tips to improve accessibility—which just so happen to also improve conversions. Win, win!
The future of flat design
Flat design has been around for a while, but will it survive? The Next Web explores the many fascets of flat design and how it works with designs of today and tomorrow.
Insights that drive innovation
Get our best human insight resources delivered right to your inbox every month. As a bonus, we'll send you our latest industry report: When business is human, insights drive innovation.
About the author:
Jennifer is a Senior Content Strategist for UserTesting. When she's not dreaming up new ways to connect with audiences, you can find her traveling around the world or enjoying a glass of wine with friends.
