Templates to help you better understand your customers' behaviors so you can create compelling and innovative solutions. Hear firsthand what's on their mind, what they're looking for, and the challenges they face before you start designing a solution.
See how users prioritize different features or projects under consideration
Bring your customer personas to life with insights about their attitudes and behaviors
System Usability Scale Evaluation
Measure a product's ease of use with the System Usability Scale
Mobile app navigation
Gather insights about how users navigate mobile apps to find key information
Understand how customers engage with your brand or products across multiple touchpoints
Mobile app evaluation
Assess critical app characteristics such as appearance, ease of use, and trust
Assess critical website characteristics such as appearance, ease of use, and trust
Value proposition validation
Test your value proposition with insights from your target customer
Needs and frustrations discovery
Identify opportunities to improve customer experiences or activities
Test ideas and prototypes
Templates to help ensure you're providing the right product or digital experiences to engage and educate customers, as well as encourage expected behavior. Ensure the response you're expecting is the response you receive.
Visual design evaluation
Gather insights about creatives, designs, videos or other visual elements
Launch and iterate quickly
Templates to gain fast feedback on whether messages and experiences resonate with your target audiences before you launch. Hone in on the greatest pain points and areas of opportunity, then test variations to strategically fine-tune.
Gather insights about what motivates your customers to take action on a website
Landing page conversions