UserTesting Human Insight Platform

The UserTesting Human Insight Platform empowers all teams with on-demand customer feedback and exposure to real customer interactions and perspectives they need to build deep customer empathy and deliver better customer experiences.

 

Essentials

ADVANCED

ULTIMATE

Edition description

Get started collecting customer feedback with simple test creation from scratch, standard reporting, and access to the UserTesting Participant Network.Get all the features included in Essentials, with more test creation options, research capabilities, and enhanced reporting. Also, connect with participants in real-time with live video conversations.Get all the features included in Advanced, along with the platform’s most comprehensive targeting, test creation, research, AI-powered analysis, and insights discovery and sharing capabilities to scale insights more easily across your organization
 

Platform features:

All Essentials features,
PLUS:

All Advanced features, 
plus:

Ask any question

  • Create tests from scratch
  • Think-out-loud tests
  • Short test
  • Surveys
    • Branching logic (beta)
    • Matrix questions
    • Image task
    • NPS
  • Interaction test
    • Navigation task
    • Figma task
  • Metrics
  • Template library
  • Template gallery
  • Screener guidance
  • Balanced Comparison
  • Quick Answers for Marketing
  • Quick Answers for Product
  • Interaction test
    • QXscore™
  • Saved Test Plans

 

 

 

 

 

  • Card sorting
  • Tree testing
  • System Usability Scale Plus
  • Prioritization Matrix
  • Quick Answer builder

 

 

 

 

 

Target anyone

  • Access to Participant Network
  • 2 screener questions (per test)
  • Screener branching logic for surveys
  • Standard demographic filters*
  • Invite Network
  • Favorite participants
  • Niche audience recruitment
  • Rally integration
  • 4 screener questions (per test)
  • Advanced demographic filters
  • Saved Screener Questions
  • Saved Audiences
  • Unlimited screener questions
  • Custom Network
  • Build-your-own test invitations

Engage and empathize

  • Self-guided video recordings
  • Standard prototype hosting
  • Participant view
  • Qualtrics integration
  • Access to Live Conversation with hidden observers**
  • Secure prototype hosting

Discover and analyze

  • Dashboard
  • Standard metrics
  • Annotated transcripts
  • Insights Summary
  • Highlight reels
  • Sentiment tagging
  • Tag management
  • Contentsquare, FullStory, and Quantum Metric 
    integration (in English only)
  • Interactive Path Flows
  • Metrics
  • Click maps
  • Path filter
  • Sentiment analysis
  • Keyword map (limited) (English only)
  • Third-party video uploads (1 TB)
  • Smart tags
  • AI insight summary
  • AI themes
  • Friction detection
  • Sentiment path
  • Intent path
  • Instant insight
  • Keyword map (full) (English only)
  • Third-party video uploads (4 TB)
  • Grouped tasks and results

Share insights

  • Export videos
  • Export insights (Excel format)
  • Share via Canva, FigJam, InVision Freehand, 
    Jira, Jira Product Discovery, Confluence whiteboards, Microsoft Teams, Miro, Slack, Trello
 
  • Insights Hub
    • Insights Discovery
    • Insights reports
    • Data integrations ( Google Play and App Store English reviews)

Manage and collaborate

  • 1 workspace
  • Workspace page
  • Search, folders, and mark important
  • Configurable SSO (by request)
  • Unlimited workspaces
  • Open, private, and hidden workspaces
  • Custom confidentiality terms
  • Template access control
  • Approval flow
  • Active Directory support

*Includes standard country filters: USA, CAN, GBR, GER, FRA, AUS, IND and ‘Rest of world’.

**Includes desktop, mobile, and tablet.

Add-ons

 

Information Architecture testing

Access to card sorting, tree testing, integrated tree testing, System Usability Scale Plus, and Prioritization Matrix; available for Advanced edition only; included in Ultimate edition

Insights Hub 

Access to Insights Discovery, insights reports, and data integrations. Available for Advanced edition only; included in Ultimate edition.

Active UserTesting Advanced plan customers as of January 22, 2025 are automatically enrolled in the Insights Hub promotion, which provides promotional access to the Insights Hub add-on for six months, until July 31, 2025. Speak with your UserTesting rep to maintain your access to Insights Hub.