Optimize Your Funnel. Elevate Your Success.

Struggling to convert leads into loyal customers? Agile principles teach us to experiment and learn quickly, but not every test leads to a win. Add to that the evolving challenges of privacy regulations and cookie resistance, and the stakes have never been higher for ecommerce teams.

Join us for an exclusive session with industry leaders to discover how incorporating continuous insight can supercharge your demand funnel and deliver measurable wins.

What You'll Learn:

•  Improve Marketing Metrics
  Learn how to boost ROAS, reduce CAC, and lower CPA by introducing pre-launch testing into your marketing campaigns.

• Streamline Product Development
  Integrate customer feedback throughout the development lifecycle for faster, more successful product launches.

•  Increase Product Adoption
  Combine analytics with direct customer insights to drive product engagement and retention.

• Refine Product Strategy
  Leverage post-purchase feedback metrics like NPS and CSAT to craft experiences that keep customers coming back.

Featured Speakers:

 Mike Mace
VP, Market Strategy at UserTesting
With a career devoted to understanding user behavior, Mike brings practical insights for turning feedback into action.

 Kate MacCabe
Founder, Flywheel Strategy
Former leader at Rothy’s, Brooklinen, and Ancestry, Kate shares 15+ years of digital expertise in driving growth through strategic product innovation.

Expert Quotes:

💡 “80% of the time, you’re wrong about what a customer wants.”
— Avinash Kaushik, Google

💡 “I’ve been doing this for five years, and I can only ‘guess’ the outcome of a test about 33% of the time.”
— Regis Hadiaris, Quicken Loans

💡 “80% of winning tests are copywriting and image updates, not UX changes.”
— Dylan Ander, Heatmap.com

Don't miss out on this opportunity to transform your demand funnel. Seats are limited!