Guide
Boost website conversions with real user feedback
Stop guessing and start understanding why users don’t convert
Every website team wants higher conversion rates—but too often, optimization relies on assumptions, analytics, and A/B tests that reveal what’s happening, not why.
This guide shows how leading brands are breaking through barriers to conversion by combining behavioral data with real human insights.
You’ll learn how to uncover and fix hidden friction points that drive visitors away—from confusing navigation and weak CTAs to unclear messaging and poor user flow. With step-by-step frameworks and real-world examples, you’ll see how to turn website challenges into opportunities for growth.
What you’ll learn
- The biggest barriers to conversion success: High bounce rates, complex navigation, and ineffective CTAs—and why traditional analytics can’t fix them.
- How to use customer feedback to eliminate guesswork: Real-world examples of how direct insights reveal what users think, feel, and do.
- A proven framework for improving conversions: Step-by-step guidance on testing, validating, and refining every stage of the user journey.
- Case studies from top brands: See how Sage, Zenni Optical, and Panera Bread used UserTesting insights to achieve conversion lifts up to 22%.
Download the guide to discover how real customer insights can help you boost conversions and grow your business.
