Report

Pulse Report: Media, Q2 2025

Viewer trends, pricing, and personalization are shaping streaming.

The Q2 2025 Media Pulse Report uncovers how shifting viewer behavior is reshaping the entertainment landscape—from rising demand for AI-powered personalization to growing cost sensitivity.

Discover how different age groups engage with streaming, why trust in AI remains steady, and what’s driving the popularity of free ad-supported TV (FAST) channels.

Learn how media companies are responding with smarter pricing models, new monetization strategies, and tailored content experiences.

Download the full report for real-time insights and strategic takeaways to stay ahead in a fast-evolving market.

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