On-Demand Webinar

How to master digital customer empathy to stay competitive

Financial organizations, from global banks to fintech startups, are held to the same high standards as tech and ecommerce experiences. However, financial organizations have the added challenge of protecting their customers’ financial privacy while delivering highly personalized experiences. Understanding what consumers think and how they make decisions as they interact with your brand allows you to uncover areas for optimization on your mobile and in-person experiences to improve brand loyalty, trust, and customer experience. 

Discover how financial institutions adapt, evolve, and transform their digital interactions to maximize customer loyalty and meet changing customer expectations. 

Watch this on-demand webinar as Beth Galambos, UX Researcher at Regions Bank and Anthony Rogalski, Manager, Solutions Consulting at UserTesting delve into how adopting a test early and often framework can mitigate risk across business decisions by bringing in customer insights.

In this webinar, you’ll learn:

  • Tips for not only accelerating customer acquisition at banks but also creating great customer onboarding experiences
  • A financial services testing framework to mitigate risk in product decisions by weaving crucial customer insight throughout the development process 
  • How to benchmark your financial institution’s customer experience to stay competitive

On-Demand Webinar

How to master digital customer empathy to stay competitive

Watch on-demand

Speakers

Anthony Rogalski
Anthony Rogalski
UserTesting
Senior Manager, Solutions Consulting

Additional Resources

  • two-asian-ui-ux-designers-are-working-on-a-new-app

    Blog

    The most dangerous AI feature is the one you launched blind

    The AI customer journey is here to stay, becoming a key element of the...
  • teaser image webinar screen yellow

    Webinar

    Mobile and physical experience testing

  • business-man-gathering-finance-data-to-make-profit

    Blog

    Pre-launch vs A/B testing: why waiting wastes time

    What if your team could identify and dismantle the unseen barriers to audience engagement...
  • HERO, Optimizing the funnel

    Guide

    How to engage and convert prospects from every customer channel

    Learn what drives buyers to your website and gets them to stay beyond the...
  • HERO-Designing AI-Powered Shopping Experiences for the Next Generation of Commerce-782x610

    Guide

    Designing AI-powered shopping experiences for the next generation of commerce

    A practical guide for eCommerce and digital leaders in retail and CPG AI is...
  • teaser image webinar screen yellow

    Webinar

    Usability testing and customer journey mapping to optimize experiences at every touchpoint