About this webinar
If your team is regularly collecting customer insights but you’re not sharing learnings internally then this webinar is for you.
In this webinar Kristen Paniagua, Delight Marketing Manager, Vernier Science Education, joins Lara White, Director, Integrated Marketing, UserTesting to discuss the role the voice of the customer plays at her organization and how she and her team share customer insights with other teams and internal stakeholders.
- How collecting customer insights fits into the marketing content creation process
- Tips for how to run watch parties that keep participants engaged
- Best practices for distilling and taking action on customer insights