Great marketing starts with knowing what truly resonates. In this session get a walk-through of how to evaluate how well different messages and visual assets are understood and resonate with your target audience. 

Instead of relying on gut instinct or internal opinions, content and message testing as well as creative testing ensures your content and designs are clear, compelling, and aligned with what your audience actually needs to hear and see.

In this product tour, you'll:

• Unlock tools to finally understand ‘the why’ behind customer and prospect behaviors
• Discover how to make smarter, audience-informed decisions before going live with a new product release, campaign, paid advertising launch, or more
• Learn how to save time with simplified post-test analysis that quickly identifies key insights