AI is helping product teams build faster than ever before. But speed alone doesn't create better products.

The most successful AI-native teams have figured out how to shorten the learning cycle, not just the development cycle. By integrating real customer feedback directly into AI-powered workflows, they validate ideas continuously, reduce risk earlier, and make smarter product decisions without slowing momentum.

In this live session, we'll walk through a practical, end-to-end workflow that shows how AI and user research work together throughout the product development process. You'll see how teams are using the Model Context Protocol (MCP) to connect AI tools with customer insights, making continuous validation a natural part of building products, not a separate research phase.

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Join us to see how product, UX, and design teams are combining AI with real customer feedback to build faster, learn faster, and ship products with greater confidence.