Brand perception can shift overnight. In this on-demand webinar for a brand strategy framework, we’ll explore the common blind spots that threaten brand reputation—from misaligned messaging and inconsistent experiences to crisis mismanagement—and share a proactive playbook for building brand trust, consistency, and resilience.

Watch this on-demand webinar with Diane Harding, Principal Product Marketer, and Jahvita Rastafari, Sr. Director of Brand Strategy at UserTesting, to learn how leading brands validate messaging, align brand experiences, and stay ahead of perception risks using real-time customer insights. 

In this webinar, you'll learn:

• How to spot and close brand perception gaps before they impact trust
• Strategies to strengthen brand reputation with a proactive approach
• Ways to test, refine, and align messaging across every touchpoint
• How to combine AI and human insights to shape how your brand is remembered