AI is changing not just how insight gets generated, but how it gets told. As qualitative and quantitative signals converge, the researchers who thrive won't just be the ones producing more insight faster — they'll be the ones who can turn that insight into a story the business can't ignore.

In this live session, featuring Chris Gibbins, Chief Experimentation Officer at Creative CX, in conversations with UserTesting's Amrit Bhachu, you'll leave with practical approaches for:

• Closing the gap between insight and impact, so good research stops getting lost in translation
• Using AI to move faster from findings to narrative, without losing the judgement that makes a story credible
• Positioning yourself as a strategic partner in the business, not just a tactical delivery function

Save Your Seat

Whether you're still fighting to get research in front of decision-makers or already have a seat at the table, this session will give you a clearer picture of how to turn insight into a story the business can't ignore.

Please note, that all registrants will receive a recording after the webinar, so please don't hesitate to sign up!