On-Demand Webinar

Qualitative and quantitative: a mixed methods blueprint

Some questions can’t, or shouldn’t, be answered with qualitative or quantitative data alone. Mixed methods research combines the benefits of the two methods to create a clearer understanding of the problem you’re investigating.

Watch Thomas Stokes and Leslie Carter, Ph.D. as they provide an overview on mixed methods UX research.

In this webinar, you'll learn:

  • How to leverage qualitative and quantitative data
  • The advantages and drawbacks of a mixed-method approach
  • How to properly integrate throughout the PDLC

On-Demand Webinar

Qualitative and quantitative: a mixed methods blueprint

Watch on-demand

Speakers

Thomas Stokes
Thomas Stokes
UserZoom
Lead UX Research Consultant
Leslie Carter
Leslie Carter, Ph.D.
UserZoom
Lead Research Partner

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