AI is accelerating how quickly teams build products and experiences. But building faster doesn't always mean building better. For design leaders, the challenge is demonstrating how design decisions translate into better customer experiences and measurable business results.

Join Design Better and UserTesting by Auros for a conversation on measuring the ROI of design. We'll explore how customer feedback, evidence-based decision-making, and cross-functional collaboration can help teams improve design quality, influence product strategy, and connect design investments to business outcomes.

In this session, you'll learn:

• Measure what matters: Connect design decisions to customer satisfaction, adoption, retention, and revenue.
• Turn speed into impact: Use customer feedback to validate ideas earlier and prioritize experiences that deliver value.
• Strengthen design's influence: Align Product, Design, and Engineering around customer evidence and better decisions.
• Demonstrate design's ROI: Communicate design's business impact and build a stronger case for investment.

Discover how to turn better design decisions into measurable business results.