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Biometrics and customer experience (CX)

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How the Starbucks app keeps customers coming back for another cup

What’s with Apple’s latest iPhone ads? Q&A with Gen Z expert Tiffany Zhong and UserTesting’s Lija Hogan

E-learning platform Udemy learns more about needs of mobile users

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7 tips for smoother remote moderated usability studies

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Regional healthcare system leans on UserTesting to diagnose digital pain points

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Translating empathy into actionable results with CarMax’s Archie Miller and Chip Trout

Moderated vs. unmoderated usability testing: The pros and cons

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Back to school: 4 ways youth experiences differ from adults’