Competitive benchmark battle
See how your digital experience stacks up against the competition
Benchmark your most critical user flow against a top competitor—get fast insights, a side-by-side scorecard, and clear opportunities to win.
See how your digital experiences stack up
What is the competitive benchmark battle?
An expert-led evaluation of a critical user journey—like onboarding, checkout, or account setup—using real user feedback and UserTesting’s QXscore™. We’ll score and compare your experience against a key competitor’s to identify where you lead, where you lag, and how you can leap ahead.
What you get: clear, actionable insights to make confident, data-driven UX decisions
You’ll receive expert analysis, user reactions, and a competitor comparison—all delivered in a format your team can act on immediately, including:
- Expert-led UX evaluation of a key user flow
- Real feedback from your target audience
- QXscore™ for your experience and your competitor’s
- Side-by-side benchmark scorecard with strengths, gaps, and opportunities
- Consultant-led review session to walk through results and next steps
Why it matters: fix what’s slowing you down—and double down on what’s working
Stop guessing. Use real user reactions and competitive scoring to optimize conversion-critical journeys and stand out in your category. You'll learn:
- Uncover UX friction hurting conversions or NPS
- Reveal how your experience compares to the competition
- Prioritize improvements based on user reactions and scoring
- Align your team with clear, objective third-party data
Designed for teams that need results—not just research
If you’re responsible for improving digital experience, this is for you. Ideal for product managers, UX leads, and design directors who want clarity, speed, and impact.
- Optimize mission-critical journeys and flows that directly affect user satisfaction and ROI
- Validate decisions with human insights
- Gain a competitive edge with data-driven recommendations
Leave with insights your team can act on right away
This isn’t just a report. It’s a ready-to-use package that sets your team up to take immediate action.
- QXscore™ comparison between your journey and a competitor’s
- Insight summary deck with side-by-side benchmark findings
- 30-minute consultant-led review to unpack the results
How it works: Five steps. Full clarity.
We handle the testing. You get the insights. Here's how it works:
- Identify 2 tasks for evaluation (e.g., checkout, onboarding)
- Define your target audience
- We test and score your flow and a competitor’s
- Receive your competitive benchmark report
- Join us for a live review session with your consultant
Ready to enter the Competitive Benchmark Battle?
Let’s put your experience head-to-head with a top competitor and see where you lead, where you lag, and where you can leap ahead—before you launch your next digital initiative.