Some questions can’t, or shouldn’t, be answered with qualitative or quantitative data alone. Mixed methods research combines the benefits of the two methods to create a clearer understanding of the problem you’re investigating.

Watch Thomas Stokes and Leslie Carter, Ph.D. as they provide an overview on mixed methods UX research.

In this webinar, you'll learn:

• How to leverage qualitative and quantitative data
• The advantages and drawbacks of a mixed-method approach
• How to properly integrate throughout the PDLC