Resource library

Keep your customer at the center of every experience with these resources for product, design, marketing, UX, CX, and more.

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Featured resources

Platform & Services

Customer Insight for AI Workflows | UserTesting MCP Server

Combine AI with real human insight. Use UserTesting in ChatGPT, Claude, Figma Make, and other MCP clients to analyze, generate, and validate faster.

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UX Research Leadership Playbook: Scaling Insight in the Age of AI

Discover how UX research leaders are evolving into strategic partners in the age of AI. Learn to scale insight, influence decisions, and build modern research systems.

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Report

State of Synthetic Users: Research Report | UserTesting

Explore what 150 UX researchers and senior practitioners think about synthetic users. Download the free report and dataset from UserTesting.

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Start here to create great customer experiences

See how Crafted London explored why human insight, customer evidence and conviction matter even more as AI makes building products faster.

Blog

When AI can build anything, knowing what to build matters more

“When AI can build anything, knowing what to build is everything.” That line appeared...

UserTesting and User Interviews are named Leaders in G2's Fall 2026 User Research Grid Report. See what sets them apart from the competition.

Blog

UserTesting and User Interviews named leaders in G2's Fall 2026 user research report

Choosing the right user research platform can feel overwhelming, especially with dozens of tools...

Transforming your design team with AI takes more than new tools. Learn why mindset, human judgment, testing, and culture are the keys to AI adoption.

Blog

Want designers to embrace AI? Stop focusing on the tools

The fastest way to stall an AI transformation may be to give everyone more...

Learn what the EU AI Act means for AI compliance, transparency, customer trust, and designing AI experiences that people can understand.

Blog

How to build customer trust under the EU AI Act

Europe has decided that artificial intelligence should no longer be allowed to hide in...

Explore UserTesting’s AI resources for UX research, product design and development, and learn how human insight helps teams build better AI experiences.

Blog

AI made teams faster. Human insight makes the work better.

Teresa Torres, author of Continuous Discovery Habits , points out that for most of...

Explore how AI-powered product research helps teams accelerate user testing, analyze customer feedback, and make faster, evidence-based decisions.

Blog

AI-powered product research: Why the fastest builders need to become the fastest learners

Building products has become remarkably fast. Learning whether you’re building the right ones hasn’t...

Discover why AI UX research should eliminate busy work—not human judgment—and how researchers can deliver greater business impact with AI.

Blog

AI won't replace great UX researchers

The biggest risk of artificial intelligence in UX research isn't that it will replace...

Learn why successful AI in UX research starts with clear goals, measurable outcomes, and disciplined experimentation—not just a “pile of vibes.”

Blog

AI experiments need more than a pile of vibes

AI has made it remarkably easy to try something new, and remarkably easy to...

UserTesting research reveals how World Cup hydration breaks captured fan attention—and why traditional advertising struggled to keep viewers engaged.

Blog

The World Cup’s hydration breaks revealed where attention really went

The most valuable advertising moments of the 2026 World Cup may have arrived when...

Report

G2 Enterprise Grid® Report for User Research | Fall 2026

G2's Summer 2026 Enterprise Grid Report ranks top user research tools by satisfaction and...

Report

G2 Enterprise Grid® Report for User Research | Summer 2026

G2's Summer 2026 Enterprise Grid Report ranks top user research tools by satisfaction and...

Guide

Research as Organizational Intelligence : A playbook for research leaders in the AI era

This UserTesting playbook was written in collaboration with Aarron Walter and Eli Woolery, hosts...

Guide

How to improve the ROI of your AI stack with real customer context

You’ve got every AI tool in the market, but are they delivering the value...

Guide

Human insight for the AI-driven product development process

Executive Summary “What is AI doing to the product development life cycle?” One of...

Digital assets for User Interviews 2025 Panel Book.

Report

Please don't make me update: How people really feel about software updates

A majority of people believe software updates are making their devices worse, not better...

Hero image for usertesting guide Launch AI experiences with confidence

Report

Design et IA – efficacité, intégrité, esprit critique: Une analyse spécifique à la France

Une analyse spécifique à la France Dire que l’intelligence artificielle (IA) bouleverse nos habitudes...

Report

Defensible design in the age of AI: France insights

A France-specific analysis Artificial intelligence has fundamentally changed the pace of design work. Across...

AI is speeding up design—but not confidence. Learn how 183 designers navigate risk, validation, and accountability in 2026’s AI-driven workflows.

Report

Defensible design in the age of AI

First-party insights on how design leaders navigate speed, risk, and decision readiness Why we...

Season 14
Ep. 223: Design leadership in the age of AI: slowing down to think better
Explore design leadership in the age of AI—why slowing down, embracing creativity, and focusing on human insight leads to better product design.
Listen now
Season 14
Ep. 224: AI made design faster. Now leaders need to make it better.
Figma’s Pedro Hernandez explores AI in design leadership, balancing speed with craft, and why human insight still drives great UX.
Listen now
Season 14
Ep. 225: Designing trustworthy AI with the Sense, Shape, Steer framework
Learn how Bansi Mehta’s Sense, Shape, Steer framework helps teams design trustworthy, human-centered AI experiences users adopt.
Listen now
Season 14
Ep. 226: Customer insights become the advantage when AI can build anything
As AI makes building easier, customer insights, human judgment, and UX research become the keys to creating products people want.
Listen now
Season 14
Ep. 227: AI can build almost anything now. That’s the problem.
Learn how AI agents are transforming product development, why customer discovery matters more than ever, and how teams can adopt AI successfully.
Listen now
Season 14
Ep. 228: Future-proofing your UX career
Meltem Naz Kaso explores the future of UX research, building trust, driving business impact, and creating career resilience in the age of AI.
Listen now
Season 14
Ep. 229: Most companies don't have an innovation problem. They have a leadership problem.
Robyn Bolton shares how innovation leadership and customer insights drive real business results — and why most companies confuse activity with progress.
Listen now
Season 14
Ep. 230: When the checkout disappears, who keeps the customer?
Cordial's Matt Howland on the Shopper Context Protocol, AI agent commerce, and how brands can keep customer context as AI agents start shopping.
Listen now
Season 14
Ep. 231: AI can build anything. It still needs someone to point the way.
AI moves fast, but humans provide direction. UserTesting leaders unpack AI in the loop, agentic AI, and building trustworthy AI experiences.
Listen now
Season 14
Ep. 232: Why agentic AI's biggest problem isn't intelligence. It's trust.
Trust, not usability, is the real test for agentic AI. Walmart's Chase Keaton explains what that means for UX research and design teams.
Listen now
Season 14
Ep. 233: The mindset shift that turns UX research into a strategic business advantage
Paul Humphrey of Next shares his UX research strategy for scaling insights, earning stakeholder buy-in, and using AI in UX research responsibly.
Listen now
Season 14
Ep. 234: The biggest risk in AI-powered customer insights isn't AI. It's cultural blind spots.
Discover why AI-powered customer insights need human interpretation as Chui Chui Tan explores cultural context and blind spots, global research, and smarter decisions.
Listen now
Season 14
Ep. 235: What a wedding DJ can teach you about user research
Progressive's Marc Majers on AI in UX research, synthetic users, and the mindset that still separates good researchers from the rest. 
Listen now
Season 14
Ep. 236: UX for AI: why building faster is no substitute for building the right thing
Discover how Greg Nudelman approaches UX for AI, AI product design, customer discovery, risk, and ROI to build AI products that deliver real value.
Listen now
Season 14
Ep. 237: AI is making UX research faster. But are we asking the right questions?
Explore how AI is reshaping UX research—and why Nick Cawthon says human insight, strategic thinking and connection matter more than ever.
Listen now
Season 14
Ep. 238: Stop staying in your lane: How AI is reshaping product teams
Explore how AI is reshaping product development, blurring team roles, accelerating experimentation, and making human judgment more important.
Listen now
Season 14
Ep. 239: The AI design trap: Why shipping faster isn’t enough
Roger Wong explores AI in product design, sharing how human judgment, customer feedback and design fundamentals help teams build better products.
Listen now
Season 14
Ep. 240: AI can help you build faster. It can’t tell you what’s worth building.
Explore Rich Mironov’s take on AI in product development and why faster coding still requires human judgment, customer discovery, and product strategy.
Listen now
Season 14
Ep. 241: The 80% problem: What AI still needs from humans
Explore why AI makes human expertise, judgment, taste and craft more important—and how teams can use AI to improve creativity without sacrificing quality.
Listen now

Report

G2 Enterprise Grid® Report for User Research | Fall 2026

G2's Summer 2026 Enterprise Grid Report ranks top user research tools by satisfaction and...

Report

G2 Enterprise Grid® Report for User Research | Summer 2026

G2's Summer 2026 Enterprise Grid Report ranks top user research tools by satisfaction and...

Report

Please don't make me update: How people really feel about software updates

A majority of people believe software updates are making their devices worse, not better...

Report

Defensible design in the age of AI: France insights

A France-specific analysis Artificial intelligence has fundamentally changed the pace of design work. Across...

Report

Defensible design in the age of AI

First-party insights on how design leaders navigate speed, risk, and decision readiness Why we...

Report

UserTesting’s 2026 state of AI in retail experiences

Executive summary: Retailers are moving quickly to add AI to digital experiences. Shoppers are...

Fast, and clean leadership signal design executive POV report

Leadership Signals

Fast, and certain

The new efficiency mandate for design leaders

Report

Pulse Report: Financial Services, Q3 2025

Get Inside the mind of today’s financial consumer Economic uncertainty, rising customer expectations, and...

As seen on my feed: a global study of social media shopping behaviors

Report

Black Friday and the rise of AI: how shoppers are balancing excitement, inflation, and trust

Black Friday has always been a test of patience, planning, and price-watching. But in...

Mike McDowell, Principal Platform Marketing Manager

Upcoming Webinar

September 30, 2026

The AI-Native Product Loop: Build, Test, Learn Without Slowing Down Workshop

Learn how AI-native teams integrate real customer feedback into every stage of product development to build faster, validate continuously, and ship with confidence.

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On-Demand Webinar

August 7, 2026

The AI-native product loop: build, test, learn—without slowing down

This session walks through a practical, hands-on workflow for integrating user research into AI-speed development so that validation with real customers becomes a natural step in your process rather than a separate workstream.

Learn more

On-Demand Webinar

August 5, 2026

Evolve your UX research strategy to win in an AI world

Discover how leading UX teams combine AI and human expertise to accelerate research, reduce uncertainty, and make smarter design decisions.

Learn more

On-Demand Webinar

July 23, 2026

Moving at the speed of AI: keeping customer insight at the heart of every decision

Learn how to validate faster with AI without losing confidence. Experts from AJ Bell, Lloyds Bank & UserTesting share practical UX research strategies.

Learn more

On-Demand Webinar

July 22, 2026

Fast, trusted insight embedded in AI and design workflows

See how the July 2026 release embeds trusted customer insight into your AI and design workflows. Live July 22, 11am ET. Save your seat.

Learn more

On-Demand Webinar

July 8, 2026

Designing with Confidence at Scale: how AI is changing the way UX teams generate and share insight

Discover how AI is helping UX teams generate, validate, and share insights faster while keeping human expertise at the center of better design decisions.

Learn more

teaser image for webinar chorus dark blue

On-Demand Webinar

July 6, 2026

Designing a winning streaming service for the World Cup

Learn how SBS On Demand's 3-person UX team used user testing to hit #1 in the App Store and reach 4.5M viewers during the FIFA World Cup.

Learn more

Julien Bourjot-Deparis, Staff Research Consultant, UserTesting

Nastia Koro, Staff UX Research Consultant, UserTesting

On-Demand Webinar

June 24, 2026

Research in the age of AI: how to stay relevant, build trust, and prove your worth

Explore how AI is reshaping UX research and learn practical strategies to stay relevant, build trust, and prove your value as a researcher.

Learn more

On-Demand Webinar

June 4, 2026

Better together: Unlocking deeper audience access with UserTesting + User Interviews

Learn how the UserTesting and User Interviews integration helps teams reach niche and regulated audiences faster and streamline recruiting for research.

Learn more

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Templates
Get started with our expert-designed test templates. Use them as-is, customized to fit your exact needs.
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Resource collections
Start here to browse UserTesting's top content by category for UX, UI, usability, user interviews, and customer listening resources
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Glossary
A repository of acronyms, jargon, and useful words for product and customer teams.
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75 of Fortune 100
Discover how thousands of teams across different industries create exceptional experiences with the UserTesting Human Insight Platform.
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Guide - HERO - The better way to drive renewals, Increasing software renewals, reducing churn

WEBINAR: Better together: Unlocking deeper audience access with UserTesting + User Interviews

Want to learn how UserTesting and User Interviews work together?

You’ll learn:

How to reach harder-to-find audiences
When to use advanced screening and manual recruiting
How teams scale diary studies and real customer research

Save your seat

Resource library

Featured resources

Customer Insight for AI Workflows | UserTesting MCP Server

UX Research Leadership Playbook: Scaling Insight in the Age of AI

State of Synthetic Users: Research Report | UserTesting

Start here to create great customer experiences

When AI can build anything, knowing what to build matters more

UserTesting and User Interviews named leaders in G2's Fall 2026 user research report

Want designers to embrace AI? Stop focusing on the tools

How to build customer trust under the EU AI Act

AI made teams faster. Human insight makes the work better.

AI-powered product research: Why the fastest builders need to become the fastest learners

AI won't replace great UX researchers

AI experiments need more than a pile of vibes

The World Cup’s hydration breaks revealed where attention really went

G2 Enterprise Grid® Report for User Research | Fall 2026

G2 Enterprise Grid® Report for User Research | Summer 2026

Research as Organizational Intelligence : A playbook for research leaders in the AI era

How to improve the ROI of your AI stack with real customer context

Human insight for the AI-driven product development process

Please don't make me update: How people really feel about software updates

Design et IA – efficacité, intégrité, esprit critique: Une analyse spécifique à la France

Defensible design in the age of AI: France insights

Defensible design in the age of AI

Ep. 223: Design leadership in the age of AI: slowing down to think better

Ep. 224: AI made design faster. Now leaders need to make it better.

Ep. 225: Designing trustworthy AI with the Sense, Shape, Steer framework

Ep. 226: Customer insights become the advantage when AI can build anything

Ep. 227: AI can build almost anything now. That’s the problem.

Ep. 228: Future-proofing your UX career

Ep. 229: Most companies don't have an innovation problem. They have a leadership problem.

Ep. 230: When the checkout disappears, who keeps the customer?

Ep. 231: AI can build anything. It still needs someone to point the way.

Ep. 232: Why agentic AI's biggest problem isn't intelligence. It's trust.

Ep. 233: The mindset shift that turns UX research into a strategic business advantage

Ep. 234: The biggest risk in AI-powered customer insights isn't AI. It's cultural blind spots.

Ep. 235: What a wedding DJ can teach you about user research

Ep. 236: UX for AI: why building faster is no substitute for building the right thing

Ep. 237: AI is making UX research faster. But are we asking the right questions?

Ep. 238: Stop staying in your lane: How AI is reshaping product teams

Ep. 239: The AI design trap: Why shipping faster isn’t enough

Ep. 240: AI can help you build faster. It can’t tell you what’s worth building.

Ep. 241: The 80% problem: What AI still needs from humans

G2 Enterprise Grid® Report for User Research | Fall 2026

G2 Enterprise Grid® Report for User Research | Summer 2026

Please don't make me update: How people really feel about software updates

Defensible design in the age of AI: France insights

Defensible design in the age of AI

UserTesting’s 2026 state of AI in retail experiences

Fast, and certain

Pulse Report: Financial Services, Q3 2025

Black Friday and the rise of AI: how shoppers are balancing excitement, inflation, and trust

The AI-Native Product Loop: Build, Test, Learn Without Slowing Down Workshop

The AI-native product loop: build, test, learn—without slowing down

Evolve your UX research strategy to win in an AI world

Moving at the speed of AI: keeping customer insight at the heart of every decision

Fast, trusted insight embedded in AI and design workflows

Designing with Confidence at Scale: how AI is changing the way UX teams generate and share insight

Designing a winning streaming service for the World Cup

Research in the age of AI: how to stay relevant, build trust, and prove your worth

Better together: Unlocking deeper audience access with UserTesting + User Interviews

Additional resources

Templates

Resource collections

Glossary

75 of Fortune 100

WEBINAR: Better together: Unlocking deeper audience access with UserTesting + User Interviews

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