USABILITY AND DIGITAL EXPERIENCE TESTING

Optimize digital experiences with real feedback

Make every interaction intuitive, seamless, and user-centered. With UserTesting, you can uncover usability issues early, iterate faster, and launch experiences that convert—powered by real customer feedback.

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How to use usability testing to drive better digital experiences

Delivering a great user experience isn’t guesswork—it’s tested. Usability testing with UserTesting helps you understand how real people interact with your digital products, revealing moments of confusion, frustration, or delight. Optimize your customer journey, improve feature adoption, and increase task success with direct, actionable insights.

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Early validation

Validate design concepts early to reduce costly rework later

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Usability insights

Identify usability issues before development begins

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Fast feedback

Gather fast, actionable feedback from real target users

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Better experiences

Improve task success and user satisfaction across devices

GUIDE

The complete guide to usability testing

In this comprehensive guide to usability testing, we'll take you beyond usability testing basics, diving into the importance of usability testing and how the process works. You'll explore different types of usability testing methods, review examples illustrating their application, and receive guidance on formulating the right usability testing questions to get the answers you need.

The complete guide to usability testing

Hear more from our customers

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Gymshark

Improved checkout flow and increased online conversions by 11% through usability testing with real users

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American Airlines

Uses QXscore and human insight to guide product decisions and track experience quality over time

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Walmart

Shifted from metrics-only decisions to evidence-based design by gathering qualitative insights through usability testing

Read their story

Key features in your usability and digital experience testing toolkit

Usability testing helps teams across product, design, and marketing validate digital experiences before launch—and optimize them continuously after. With UserTesting, you can embed the voice of your customer into every step of your development process.

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Test with your actual customers or target audience

Quickly reach the right participants through the UserTesting Contributor Network or invite your own users. Use advanced filters, screeners, and 30+ partner panels to ensure relevant, high-quality feedback

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Observe how customers actually interact

Capture candid, first-person feedback as users complete tasks. Choose moderated sessions for real-time dialogue or unmoderated tests for scalable, self-guided insight

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Uncover usability issues in less time

AI highlights patterns of friction and confusion, automates sentiment analysis, and summarizes key usability findings across sessions—so you can focus on improvement, not interpretation

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Prioritize changes with confidence

Use keyword mapping, QXscore, and thematic analysis to turn feedback into insight. Share highlight reels and dashboards that align teams and accelerate action

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Benchmark performance over time

Track improvements with repeat testing, measure usability metrics like task success or time on task, and benchmark with QXscore to show measurable UX progress

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Support accessibility and inclusive design

Ensure your digital experience is intuitive and usable for everyone. Test with diverse audiences and identify design decisions that impact accessibility and comprehension

Have questions about using UserTesting for usability and digital experience testing?