Upcoming Webinar
Inside the Human Insight Engine
Biweekly demos spotlighting real-world use cases within UserTesting
See how top teams get fast, actionable insights in this 20 - 30 minute biweekly product tour, where each session highlights a unique real-world use case.
Discover the various ways this powerful platform shows you real people as they react to your concepts, messaging, and designs or engage with your products and experiences.
Each session will cover a couple use cases. Register to attend one or more.
In this biweekly session, you'll:
- Unlock tools to finally understand ‘the why’ behind customer and prospect behaviors
- Discover how to make smarter, audience-informed decisions before going live with a new product release, campaign, paid advertising launch, or more
- Learn how to save time with simplified post-test analysis that quickly identifies key insights
Upcoming Webinar
Inside the Human Insight Engine
Register
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Speakers
Mike McDowell
UserTesting
Senior Solutions Consultant
Upcoming sessions in this series:
- 7/9 session - Discover new opportunities
Discovery and innovation research
This session is best for: product professionals
To drive meaningful product innovation, businesses must continuously test and validate ideas through customer-focused discovery. While innovation grounded in real customer insight fuels competitive advantage, loyalty, and growth, innovation without customer connection risks wasted resources and a loss of customer trust. In this product tour, discover how leading teams reduce risk and build better products by putting real customer insight at the heart of their innovation. This session offers practical steps to make discovery and innovation research a repeatable, scalable process—so you can move faster, uncover unmet needs, and deliver solutions that truly resonate.
7/23 session - Discover perceptions and preferencesAudience insights and brand research
This session is best for: marketing professionals
Understanding your audience and how they perceive your brand is essential to building strong connections and standing out in today’s crowded market. In this product tour, we’ll show you how to use the UserTesting platform to uncover deep audience insights and conduct agile brand research that goes beyond assumptions. Learn how to reach the right people, capture authentic feedback on brand perception and messaging, and transform that insight into strategic decisions that drive relevance, loyalty, and growth.
8/6 session - Staying ahead of the marketCompetitive intelligence
This session is best for: marketing professionals
In today's rapidly evolving market landscape, understanding your competitors through the lens of customer feedback is crucial. This session delves into the art of competitive intelligence, highlighting how direct insights from competitor customers can inform and enhance your business strategies. We'll walk you through an example of how to execute competitive intelligence gathering using the UserTesting platform.
