FOR EXECUTIVES

Build a customer-centric organization

Integrate quality customer feedback and real human insight across your organization with our proven framework for adoption, momentum, and success

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Executive Insights Series

Panera Bread + UserTesting

See how Panera Bread's executives promoted testing with customers to drive an 18% increase in revenue per visit

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A comprehensive, customer-driven solution that drives world-class experiences

UserTesting helps executive teams build an entire organization that understands customer needs and perspectives first-hand while ensuring insights are integrated effectively and tie back to tangible business results.

Drive continuous innovation and improvement

Test any experience, anytime, anywhere. Our intuitive platform for fast, quality insights supports both novice and experienced teams.

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Minimize risks in company priorities and resource allocation

Connect with your exact target audiences through a diverse and global network of contributors in over 40 countries.

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Ensure insights are integrated effectively

Expert guidance and a proven framework for simple and large-scale deployments. Best practices, in-person onboarding, and technical support to get teams started quickly and set up for success.

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Unlock your customer insight ROI

Discover the hidden ROI of your customers' insights. Book a meeting with our Sales team today to learn more.

Collect human insights throughout the entire customer journey

Templates are designed by research experts and can be used as-is, customized to fit exact team needs, or used as inspiration for the next project.

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Customer journey

Understand how customers engage with your brand or products across multiple touchpoints.

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Needs and frustrations discovery

Identify opportunities to improve customer experiences or activities.

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Competitive comparison

Learn how customers feel about competitors and where you need an edge.

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Prototype evaluation

Observe users using a pre-production experience.

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Mitigating risk

Reduce risk by testing with your target audience throughout development.

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Empower your entire organization to succeed

See how UserTesting helps you see, hear, and talk to your customers remotely to ensure all teams understand their needs and perspectives.

Customer Story Teaser Images. Images are used in the cards on the Customer Story Listing Page.

Customer story

Microsoft

Learn how Microsoft scales customer empathy to drive innovation and maintain market leadership
Customer Story Teaser Images. Images are used in the cards on the Customer Story Listing Page.

Customer story

Canva

Watch how Canva uses human insight to make design accessible to everyone

Customer story

AAA Club Alliance

Witness how AAA Club Alliance mitigates risk while growing its business in today's economy