UserTesting illumi awards 2022
What are the illumi awards?
Human insight is a key ingredient for excellent customer experiences, product and marketing innovation, and team success. UserTesting's illumi awards celebrate the individuals and organizations who use UserTesting to make a meaningful difference.
2022 illumi award winners
EssilorLuxottica - CommUnity Leader Award
The world’s largest eyewear manufacturer tested their online Virtual Mirror tool, so shoppers trying on Ray-Ban or Oakley glasses find the perfect fit.
Amazon Seller Services - Outstanding Enterprise Success Story Award
The world's largest online retailer uses insights from existing and potential customers to understand their perceptions of Seller Central and improve the seller experience.
ExxonMobil - Outstanding Innovator Award
The multinational oil and gas corporation leverages human insight to adapt to the changing needs of customers.
Costa Coffee - Global Success Story Award
The world's second-largest coffee shop chain designed and tested a smooth pre-order function for in-store pickups using their Click & Collect app.
Athletic Greens - Outstanding Emerging Business Award
The makers of the all-in-one health drink use human insight to hone their marketing messaging in a perfect blend that customers love.
ADT - Transformation Award
The home security company assessed perceptions of products from their key competitors to guide product development and help shape their marketing.
Tesco Bank - Human Insight to Action Award
The UK retail bank understands customer behaviors, tests marketing materials, and developed their online claims process.
Deezer - Customer-Driven Evangelist Award
The music streaming service developed the Flow Moods AI function, automatically generating mood-based playlists for millions of customers.
Spread Group - Outstanding Collaborator Award
Europe's largest made-to-order business leveraged competitor insight to launch new features and increase sales of organic products by 20%.
Schell Games - Groundbreaker Award
The game developer tested their top 15 virtual reality games with human insight and now earns average online reviews of 4.86 out of 5 stars.
2022 distinguished luminaries
In special recognition of companies who have achieved extraordinary success using human insights to deliver world-class CX, UX, marketing or product innovation.
