Testing for empathy: how designers collect customer feedback to inform designs

May 12, 2021 | 40 minutes

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UX designers aren’t meant to be experts at other people’s problems, but it’s their job to design solutions that address them. Learn how design practitioners from TaxSlayer and AAA have implemented designer-led customer feedback programs that have changed the way they deliver world-class design solutions.

In this webinar, we’ll uncover:

  • The value of customer feedback and how it should inform your design
  • How to get buy-in from your manager and other internal stakeholders
  • How to collect customer feedback and when you should do it

Moderated by UserTesting's Senior Solutions Consultant, Amanda Woods.


James Lane

AAA Club Alliance
UX Manager

Greg Thomas

Director of User Experience Design

Jesse Nichols

Senior UX Designer