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[Live webinar] The Streaming Media CX Index: What customers expect from SVOD experiences

[Live webinar] The Streaming Media CX Index: What customers expect from SVOD experiences

Jennifer DeRome  |  June 21, 2018
With 22 million people in the U.S. “cutting the cord,” traditional one-size-fits-all approaches to media and entertainment must change rapidly to meet and exceed the evolving expectations of savvy consumers. The subscription video-on-demand (SVOD) era puts customers in the driver’s seat, cementing the customer experience (CX) as the main differentiator on which all services must compete. In the webinar next week, Steve Ricken, Ph.D., UX researcher at UserTesting, and UserTesting’s VP of Product Marketing Michael Mace will present the findings from UserTesting’s competitive benchmarking study of the top five SVOD apps—Netflix, HBO Now, Amazon Prime, Hulu, and YouTube TV—uncovering three keys to dominating the next generation of great streaming media experiences.

In this webinar, you’ll learn:

  • How the top 5 SVOD companies measure against each other
  • Which features create frictionless viewing for the best customer experience
  • How a variety of content can be a key differentiator
  • How relevant content recommendations keep customers coming back

Register for the webinar

Ready to learn more? Follow the link below to register for the webinar. When: Wednesday, June 26, 2018, at 11:00 AM Pacific How: Register for the webinar here
Streaming Media CX Index: May 2018

Learn how the mobile CX of the top five SVOD services measure up against each other.

Download the report

About the author:

Jennifer is a Senior Content Strategist for UserTesting. When she's not dreaming up new ways to connect with audiences, you can find her traveling around the world or enjoying a glass of wine with friends.