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Entérate de lo que opinan tus destinatarios y a qué se refieren, con el fin de crear mejores experiencias

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Cómo funciona

Elimina las conjeturas y crea mejores experiencias

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Innovacion impulsada por la experiencia del usuario

Adquire distintas perspectivas de la experiencia de los usuarios combinando diversas metodologías de investigacion , audiencias especificas y expertos en investigación de talla mundial, en una sola plataforma

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Resultados centralizados de la investigacion

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4.5/5

4/5

3/5

  • To help our customers launch the most compelling digital experiences, we partner with UserTesting to bring human insight into our design process, empowering us with a higher degree of confidence.
    Jaime
    Jaime Vasquez Principal Experience Architect & Digital Strategist, Adobe Consulting
  • Our CEO, Satya Nadella, tells us often that the source of innovation comes from having a deep sense of empathy. And it's true, empathy makes us better innovators. Today, Microsoft is stronger than ever. UserTesting helps our entire company get feedback from our customers at every single point in the journey.
    Tom
    Tom Lorusso Xbox Principal User Research Manager, Microsoft
  • In the race for high quality human insights, nobody beats UserTesting. We recruit target users and complete our tests in hours, not weeks. It's our insight engine -- the power unit behind our momentum -- and a key reason why our remote design sprints are seen as so successful by our business leaders.
    Sam
    Sam Howard Senior UX Researcher, DAZN
  • A tool like UserTesting makes it much easier for us to understand how customers are using our solutions, and negates the need for additional time-consuming research."
    Shamraiz
    Shamraiz Gul Senior UX Lead, Finastra
  • UserTesting empowers us to have a much more strategic approach than NPS alone because it delivers far richer human insight.
    Grant
    Grant Yurada Senior Manager, UX Product Design
  • UserTesting has totally changed the perception about user research being an expensive and time-consuming process.
    Harsha
    Harsha Thayi Senior Manager, User Experience, T. Rowe Price
  • We had to figure out the ‘why’ before we could get to the ‘how.’ Understanding ‘why’ became our goal…. When we couldn’t ask ‘why’ anymore, we felt like we were getting closer to the answer.
    Travers Korobanik, Associate Manager, Experimentation & Research
    Travers Korobanik Associate Manager, Experimentation & Research, Walmart Canada
  • UserTesting helped us better understand how our customers feel, allowing us to produce more meaningful experiences for them - ones that not only get the job done, but help them feel good about doing it with us.
    Ki Arnould, Senior UX Researcher
    Ki Arnould Senior UX Researcher, The Home Depot
  • UserTesting means we can reach out to customers remotely - at their homes in London or at their offices in New York. Having diverse perspectives for all the products we create is vital to our success.
    omar musa - burberry
    Omar Musa Director of Product Design & UX, Burberry
  • Talking to patients builds empathy for the patients, and helps us understand the ‘why’ behind whatever we decide we are going to build.
    Frank
    Frank Rosile Product Development Manager, covermymeds
  • We can co-create digital and product experiences with our target customers on a daily basis with UserTesting. No other solution makes it easier and faster to be Customer First, regardless of what we’re building.
    Jiaqi
    Jiaqi Mao Growth Hacking Lead, Digital Marketing and Ecommerce, Philips
  • The breakout session on storytelling was amazing! I can't say enough good things about the presenters on their content.”

    UserTesting speaker Victoria Della Sala
    Victoria Della Sala Human Factors Design Engineer, Medtronic
  • Human insight helps us create a better customer experience by truly understanding what’s behind the data we have.
    Daniele Catalano - UX Designer & Researcher, EssilorLuxottica
    Daniele Catalano UX Designer & Researcher, EssilorLuxottica
  • Moving into digital is an area that we have been doing for some time and are continuing to move forward in. And so learning about how users are using those products and how to best deliver them helps us grow the entire company.
    Matt
    Matt Boogie Chief Technology Officer, The Philadelphia Inquirer
  • People love Flow. They actually use it a lot. And they love the simplicity of it. But sometimes Flow needs a bit more guidance in the way it behaves - and that’s where UserTesting contributors helped us understand how to refine the feature.
    Laurent Pinjon - Head of Design Operations, Deezer
    Laurent Pinjon Head of Design Operations, Deezer
  • We're so much closer to the customer now. And that's made our whole company better.
    Margaret
    Margaret Wilhelm Vice President, Customer Insights, Fandango
  • With human insight from UserTesting, NBCUniversal's global Identity solution has proven to be the most significant feature launch to date, bringing the widest impact to all our consumer touchpoints across all our network brands.
    Josh
    Josh Snow SVP, Product and Design, NBC Universal
  • We study our users at both the micro and macro levels. UserTesting is an integral component of our development cycle as it helps us scale our products from now to the future.
    Abhijeet Bhattacharya - Senior Director - Product and Experience Design, ADT
    Abhijeet Bhattacharya Senior Director - Product and Experience Design, ADT
  • UserTesting helped us understand what our users needed on both a UX and emotional level.
    Melanie
    Melanie Perkins Founder & CEO, Canva
  • UserTesting allowed us to optimize our customers' search experience resulting in increased conversions and bottom-line revenue.
    Hernan
    Hernan Savastano VP of User Experience, Zillow
  • This study has helped our team effectively identify and advocate for changes across the company that prospects and customers actually want based on their journey, which is our ultimate goal.
    Ashley Chinzi, CX/UX Researcher
    Ashley Chinzi CX/UX Researcher, GoDaddy

Solutions for all teams

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    Solutions

    For Digital product teams

    Validate concepts, get customer feedback, and discover needs to help improve digital experiences.

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    Solutions

    For UX research teams

    Conduct generative, formative, and evaluative research, or get quick insights from real users. Drive alignment across teams with human insight, backed by a proven framework for continuous testing and a shared understanding of customer needs.

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    Solutions

    Product and Design

    Collect feedback on any experience, analyze results, and share findings while saving time and reducing the cost of rework.

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    Solutions

    For Marketing teams

    Drive growth, optimize digital experiences, and more effectively manage brand reputation with critical insights from real customers. Get on-demand feedback on all your marketing campaigns and assets.

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    Solutions

    Executives

    Steward a more customer-centric organization with insights from your customers. Drive business growth, increase product adoption, and grow customer loyalty with a proven framework for scaling human insights and customer empathy throughout the organization.

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    Solutions

    Startups

    Capture rich, video-based feedback to make decisions with confidence, ensure product-market fit, and accelerate innovation and growth.

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    Solutions

    Small business

    Drive growth and innovation through fast, remote customer feedback that anyone on the team can access to create customer-centric products and experiences.

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    Solutions

    Mid-market

    Quickly capture rich, video-based feedback to increase speed-to-market, adapt to changing customer needs, and grow into world-class brands.

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    Solutions

    Enterprise

    Quickly capture rich, video-based feedback from customers, prospects, employees, and more to innovate and build exceptional brand experiences.

  • Automotive

    Solutions

    Automotive

    Get customers where they need to go with exceptional automotive experiences

  • Solutions

    Consumer technology

    Keep up with the rising demand for exceptional consumer technology experiences.

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    Solutions

    Ecommerce

    Create frictionless online shopping experiences by optimizing your ecommerce experiences and boosting conversions with human insight

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    Solutions

    Financial services

    Innovate and optimize experiences to drive trust and customer loyalty

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    Solutions

    Gaming and gambling

    Up the ante with winning gaming and gambling experiences

  • teaser image for solutions healthcare

    Solutions

    Healthcare

    Understand and empathize with patients to improve healthcare experiences and drive loyalty

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    Solutions

    Media and entertainment

    Uncover how your audience engages with content across every touchpoint.

  • Solutions

    Travel and hospitality

    Exceed traveler expectations for health, safety, and personalized, memorable experiences.

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    Integrations and plugins

    See how UserTesting helps you do more with your existing tools and solutions to further optimize your customer experience.

  • teaser image for solutions mobile testing

    Mobile application testing

    Mobile application testing 

Empatía con el cliente para cualquier experiencia

Sea cual sea tu especialidad (interfaz de usuario (UI), experiencia del usuario (UX), experiencia del cliente (CX) o una combinación de todas), echa un vistazo a estos recursos para aprender más sobre mantener el cliente en el centro de las experiencias que creas.

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UI vs. UX

Entiende las diferencias entre UI y UX y cómo los puntos de vista humanos pueden ayudarte con ambas. 

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Diseñar para todas las experiencias

Sea cual sea la definición del diseño de UX, los expertos coinciden en que lo más importante es mantener al cliente en el centro. 

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Poner a prueba la experiencia del cliente

Centrarse en el cliente es un objetivo en constante evolución. Descubre por qué poner a prueba tus experiencias en un enfoque holístico es la mejor manera de garantizar una fantástica experiencia al cliente.

Resources

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Platform

Uncover powerful new insights more efficiently by leveraging AI.

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UserTesting 2024 Retail Benchmark Report
Report

2024 UserTesting Retail Benchmark Report

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Forrester report guide
Report

Planning guide 2024: Customer experience

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Podcast

Hear from experts behind some of the world’s most successful digital experiences.

Learn More
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UX Breakfast - Personnalisation émotionnelle de l’UX

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Puntos de vista reales y rapidos

Observa a personas reales interactuar con tus productos, aplicaciones o servicios, y obtén fácilmente una comprensión vívida y en primera persona de cualquier experiencia.