Platform: Customer Experience Core

Authentic customer experiences

The UserTesting platform is your one-stop shop for accelerating time to insights. Build the test, distribute it to your target audience, and start capturing customer experiences live or on video same day or in a matter of hours.
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Scaling human insights to inform business decisions

Relying on data alone to understand customers will create an empathy gap that puts organizations at the risk of customer disconnect. With a test builder, a template gallery, and machine learning-powered test distribution engine under the hood, the UserTesting platform accelerates time to real-world, customer insights for organizations of all sizes.

Test plan builder

The test plan module includes a drag-and-drop test builder for testing anything from websites and prototypes to campaigns and competitive brands. Build your test from scratch or select from a gallery of pre-built templates to launch your test in record time

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Audience targeting

Specify your audience by screening contributors from UserTesting’s global network of contributors or connecting to your preferred network.

Choose your audience:

  • UserTesting network
  • Custom networks
  • Favorited network
  • Invite network
  • Fuel Cycle community
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Automated test distribution

A machine learning-powered test distribution engine automatically matches you to the right audience within the UserTesting Contributor Network based on parameters including screening questions, demographics, device type, language, and custom filters.

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Video capture and live streaming

Digital and real-world customer experiences are recorded on desktop and mobile devices or live streamed for in-platform viewing.

Multiple data streams capture:

  • Facial expressions
  • Tone of voice
  • First reactions
  • Digital interactions
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Flexible testing capabilities

  • Live interviews
  • Usability testing
  • Brand and messaging testing
  • Card sorting Tree testing
  • Clickstream tracking
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Faster access to contextually rich customer insights with UserTesting