UserTesting Blog

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  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
  • Blog

    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

Photograph of woman using a tablet

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What's new with UserZoom in Summer 2022?

UX Research Management We have a new simplified experience in UserZoom We're now offering...

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Why you can’t miss The Human Insight Summit (THiS) 2022

Join us for UserTesting’s annual customer conference, The Human Insight Summit (THiS) October 17-19...
A diverse group of colleagues standing in a modern office, attentively listening to a presentation given by a man in a suit at a whiteboard

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Employee-centric programs: 3 blockers and how to address them

More and more companies are starting to lean into employee-centric programs—the notion of inviting...

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5 questions to ask when assessing research priority, according to a Customer Experience Consultant

Whether your organization is large or small, one question we’ve heard again and again...

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What is the purpose of user testing?

Note: In this resource, “user testing” refers to the general process, while UserTesting signifies...

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User testing guidelines: A step-by-step guide to optimizing your testing process

​Note: In this resource, “user testing” refers to the general process while UserTesting signifies...
Team of 3 people pointing to charts and graphs on sheets of paper on a conference table

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Longitudinal studies

Longitudinal studies are tests that collect data on multiple occasions from the same participants...
Group of colleagues in a meeting room, with one woman standing and pointing at a laptop screen while the others listen attentively

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Employee-centric programs: what they are and how they benefit your organization

Being an HR professional right now isn’t easy. With the transition into hybrid or...

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How to write plain language for a better user experience

Good writing goes unnoticed. At least, that’s what we UX writers say to ourselves...