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Reality bytes: How UX research can take advantage of VR

Every sci-fi film for decades has shown virtual reality as the basis of everyday...

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UserZoom announces partnership with Fuel Cycle

Fuel Cycle, the leading all-in-one market research solution, announced today, in efforts to optimize...

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Taxonomy design

Creating a taxonomy from scratch, if you haven’t done it before, can feel daunting...
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Digital accessibility requirements: Who, what, where and when

What is accessibility? The design industry defines accessibility in numerous ways, but their essence...

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A/B vs. multivariate testing: which test should you use?

You have a user study coming up, but you don’t know which type of...

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6 signs your UX team is overstretched

UX research is growing. Jakob Nielsen of the Nielsen Norman Group predicts that the...

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How HoneyBook made research available to everyone

If you ask Nicole Wright, UX Researcher at HoneyBook, what her company’s product is...

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A practical guide to building taxonomies that make data truly useful to your organization

With so many competitors in any industry, businesses are becoming increasingly customer and user-focused...

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Seven mistakes we make running inclusive research

In this article, we’ll take a look at seven inclusive research mistakes we often...