UserTesting Blog

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  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
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    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

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9 user experience (UX) metrics you should know

Product designers know how important creating a seamless and satisfying user experience (UX) is...
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How to evaluate product concepts and prototypes with UserTesting

For any organization—especially startups and digital agencies—evaluating concepts and prototypes quickly can be the...
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What is UX design? 15 user experience design experts weigh in

What is UX design? It’s important to start by saying there’s no commonly accepted...
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Future-proof your UX research career

Involving UX research in organizations’ product development decisions is a vital component of creating...

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17 types of tests UX teams run with UserTesting

Optimizing the user experience (UX) requires a flexible understanding of user perspectives across various...

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Product validation testing: 6 steps to develop the best features

Product validation testing is key in turning ideas into products that work well and...
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How to create customer personas

How well do you know your customers? If you’re like most of us, probably...

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Best prototyping tools for product and UX designers

For some, failure isn’t an option. But for designers, it’s just part of the...
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13 Powerful customer retention strategies

Effective customer retention strategies can make or break the success of enterprises. While acquiring...