UserTesting Blog

Featured articles

  • Screenshot of a woman holding a Labubu

    Blog

    The Labubu hype is real, but it’s not who you think

    Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
  • young-woman-putting-dirty-ceramic-dish-in-dishwasher-altered-with-generated-AI-text-box-added

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    AI-assisted shopping: The new customer journey is emerging

    Summary Generative AI chatbots are changing the ways people work, so it shouldn’t be...
  • Group of people shopping for holiday shopping article

    Blog

    How retailers can win this holiday season

    Here’s what 1,500 Consumers just told us about how they’re shopping for the holidays...
  • Blog

    78 marketing questions to ask (and how to test them)

    Spectacular marketers are the ones who are always asking the right marketing questions. They’re...

All articles

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How retailers can reduce return rates with better user experience

Returns can be a headache for brick-and-mortar retailers and ecommerce stores alike. After all...
stakeholder buy in

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How to get stakeholder buy-in for user research: expert tips

We asked some of the most respected UX professionals the following question: How do...

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How UX can improve the onboarding process for fintech brands

One of the challenges when creating new digital products or services is the process...
Image looking up a branches of a large tree

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10 tree testing tips and tricks

Tree testing is one of a researcher's most powerful techniques, unveiling insights into how...

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What are screeners, and why are they vital for experience research?

Whether it’s a card sort, an online survey, a moderated or unmoderated remote usability...

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What are the differences and overlaps between UX designers and product managers?

What’s the difference between a UX designer and a product manager? When both roles...

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What's growth hacking and how does it relate to UX?

Growth hacking has been around for a decade or more. It can sometimes be...

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How mature is your approach to UX?

How mature is your organization's approach to UX? By understanding your organization's current commitment...
Woman holding credit cart looking at laptop

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Two-factor authentication: how security and UX work together

Two-factor authentication is important for maintaining security, but adding it into the UX can...