UserTesting Blog

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  • Screenshot of a woman holding a Labubu

    Blog

    The Labubu hype is real, but it’s not who you think

    Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
  • young-woman-putting-dirty-ceramic-dish-in-dishwasher-altered-with-generated-AI-text-box-added

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    AI-assisted shopping: The new customer journey is emerging

    Summary Generative AI chatbots are changing the ways people work, so it shouldn’t be...
  • Group of people shopping for holiday shopping article

    Blog

    How retailers can win this holiday season

    Here’s what 1,500 Consumers just told us about how they’re shopping for the holidays...
  • Blog

    78 marketing questions to ask (and how to test them)

    Spectacular marketers are the ones who are always asking the right marketing questions. They’re...

All articles

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What you need to know about starting a side hustle from home

Thanks to the internet, smart technology, and a wealth of online courses, it’s been...

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The top 5 ways to find time for your side hustle—and keep it for the long haul

So you’ve decided on a side hustle and made a commitment. The remaining question...

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How to get better research and insights, according to a Research Manager at Equinox

UX Unfiltered is our series where we hear from UX, CX, design, and research...

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How usability testing works

What is usability testing? If you've ever spoken to your users about how they...
Photo of 3 people adding sticky notes to a clear board, shown from the other side of the board

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How to use affinity mapping for user research

When it comes to categorizing information, nothing is obvious. The way you perceive one...

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How a product designer at USA TODAY leverages unexpected user feedback

UX Unfiltered is our series where we hear from UX, CX, design, and research...

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The outlook for Black Friday 2022: a UserTesting survey shows surprises

With inflation, other economic challenges, lingering post-pandemic anxiety, and an earlier start to holiday...

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Why your organization should leverage social commerce

More and more eCommerce brands are starting to sell their products on social media...
Man smiling sitting in office desk looking at laptop

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Sustainability templates for usability testing

​ With increasing global demand for sustainable products and processes, organizations are eager to...