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What is a user research discussion guide and why do you need one?

Regardless of who you invite into your research, you need a plan of action...

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12 innovative features to make your product pages come alive

Being able to bring products to life on a two-dimensional screen has been a...

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Agile UX innovator UserZoom acquires leading user research company YouEye

UserZoom the leading user experience (UX) research and testing SaaS platform, announces it has...

Blog

How to create personas using Dungeons and Dragons

Creating user personas is crucial for any UX designer. With thousands of potential users...

Blog

Four psychology principles every UX designer should know

You don't need to be a psychologist to conduct user research, but understanding the...

Blog

A UX introduction to instructional design (ID)

Under the broad umbrella of human-centered design, user experience design (UXD) and instruction design...
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Blog

How to write a UX research report and present your findings

Writing a UX research report can feel like studying for an exam. You know...
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Blog

What user researchers need to know about accessibility

As a UX researcher, you are intimately familiar with identifying and solving problems. However...

Blog

What’s the difference between UX research and market research?

It's tempting to rely on existing market research rather than new user research to...