Two G2 Leaders. One Platform for Customer Insight.

Posted on March 18, 2026
3 min read

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UserTesting and User Interviews are named G2 Leaders, combining powerful participant access and real-time insights in one customer insights platform.

A quick note to our customers.

In the latest G2 Enterprise Grid® for User Research, both UserTesting and User Interviews were named Leaders.

Since UserTesting acquired User Interviews earlier this year, that means something exciting for the teams we work with every day: two leaders in experience insight now exist within one solution.

Because G2 rankings are based entirely on verified customer reviews and market presence, this recognition reflects the trust customers place in our partnership to help them make customer-led decisions in real time.

REPORT

G2 Enterprise Grid® for User Research

Why this matters

Companies are evolving rapidly to use real-time, validated customer insights to design, build and communicate. This fast feedback is essential to craft the next generation of AI-enabled customer experiences and journeys.

As we talk with companies about their future needs for insights, one theme comes up again and again: great insights depend on two things working seamlessly together: reaching the exact participants you need as quickly as possible, and making it as fast as possible for you to go from questions to actionable results.

That’s exactly what the combination of UserTesting and User Interviews enables.

UserTesting helps you see and hear how people think, feel, and react in real time.
User Interviews helps you recruit accurate and verified participants, including specialized and hard-to-reach audiences.

Together, we make it easier to find the right people, collect insight faster, and turn insight into better decisions.

This direction is also reflected in broader industry recognition we’ve received. Earlier this year, UserTesting was named a Leader in The Forrester Wave™: Experience Research Platforms, Q1 2026, highlighting the importance of trusted participant access, speed, and flexibility as experience research becomes more embedded across teams.

The capabilities that make you successful 

The G2 recognition also reflects the capabilities customers rely on every day, including:

  • The most robust, high-quality participant network with vetted contributors available on demand

  • A comprehensive set of methods capable of testing even the most complex multichannel journey

  • Responsible AI features that accelerate test creation and analysis

  • Infrastructure to streamline your workflow, including integrations with Figma, Jira, and Slack; and templates and guardrails to safely scale research when you choose

  • Pro services that help you plan your team’s growth, guide you through problems, and extend your capabilities.

With these capabilities, we’re helping companies bring customer insight into everyday decisions at scale.

On-Demand Webinar: How UXR Leaders Can Shape the Role of Research in the Age of AI

Explore how leading UX Research teams are evolving from a service model to becoming strategic insight leaders.

What customers are saying

Recognition like this is driven by real customer feedback on the G2 site:

“UserTesting excels in providing a platform that allows for real-time observation of user interactions with digital products, which helps validate design choices before full-scale development. Its efficiency in test setup and rapid response collection, combined with a straightforward interface, makes it accessible even for those new to usability testing.”

“UserTesting allows me to rapidly get rich user feedback on concepts and designs. I love that UserTesting has its own panel of participants, which makes it really easy to quickly set up an unmod, or moderated study.”

Thank you

To everyone who shared feedback on G2—thank you. Your reviews help shape the future of experience and push us to keep improving.

We’re excited about what comes next as two category leaders continue strengthening the solution that companies rely on to understand their customers.

ON-DEMAND WEBINAR

Better together: Unlocking deeper audience access with UserTesting + User Interviews

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