UserTesting Blog

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  • Two women in an office reviewing a document

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    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
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    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

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Find and share video insights faster

One of the most exciting parts of UX research is diving into study results...

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27 questions every retailer should ask their customers

It wouldn’t be a stretch to assume nearly every retailer would like to get...

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Celebrating 15 years of human insight: how empathy and trust is shaping customer experience

15 years ago, the release of Apple’s new iPhone had technophiles and Luddites alike...

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The Human Insight Summit 2022 is heading to New Orleans this October

UserTesting is excited to announce its second annual customer conference, The Human Insight Summit...

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To err is human: how to humanize error messages for good UX

If you've read content guidelines from start to finish, you probably wrote them—whether you’re...

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What is user experience?

More and more companies are learning that to stay competitive, they need to invest...
Woman sitting at desk looking at mobile phone

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A guide to user onboarding techniques for mobile apps

Because of the rising cost of user acquisition on mobile apps, retaining users is...
Woman sitting at desk looking at mobile phone

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App store optimization for better UX: how to test your listing

Equally as important as fine-tuning your mobile app is its storefront—the app store listing...

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How to improve UX with continuous discovery

95% of new products fail, according to the late Harvard Business School professor Clayton...