UserTesting Blog

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  • UserTesting was named a Leader in The Forrester Wave™: Experience Research Platforms, Q1 2026.

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    UserTesting named a leader in The Forrester Wave™ for Experience Research Platforms, Q1 2026

    Experience research is evolving rapidly—becoming more continuous, more collaborative, and more deeply embedded in...
  • UserTesting acquires User Interviews, a premium participant recruiting platform. Together, UserTesting and User Interviews are creating the industry’s most comprehensive and scalable customer insights solution, strengthening how organizations access real customer perspectives to make better decisions.

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    UserTesting and User Interviews join forces to strengthen the industry’s most trusted source of customer insights

    Today, UserTesting announced the acquisition of User Interviews, a premium participant recruiting platform. Together...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...

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How to evaluate product concepts and prototypes with UserTesting

For any organization—especially startups and digital agencies—evaluating concepts and prototypes quickly can be the...
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What is UX design? 15 user experience design experts weigh in

What is UX design? It’s important to start by saying there’s no commonly accepted...
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Future-proof your UX research career

Involving UX research in organizations’ product development decisions is a vital component of creating...

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17 types of tests UX teams run with UserTesting

Optimizing the user experience (UX) requires a flexible understanding of user perspectives across various...

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Product validation testing: 6 steps to develop the best features

Product validation testing is key in turning ideas into products that work well and...
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How to create customer personas

How well do you know your customers? If you’re like most of us, probably...

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Best prototyping tools for product and UX designers

For some, failure isn’t an option. But for designers, it’s just part of the...
A woman at a salon checkout counter smiling as she interacts with a client, while using a touchscreen point-of-sale system

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13 Powerful customer retention strategies

Effective customer retention strategies can make or break the success of enterprises. While acquiring...

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10 signs of a bad user experience (UX)

At one point or another, everyone has been the victim of a bad user...