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  • Photo of four business professionals meeting at a conference table

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    Design for emotion, not usability: how generative AI changes the rules of successful software

    Most product teams are under intense pressure to deliver AI-enhanced products and features, seize...
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  • Photo of a shopper making a purchase on an ecommerce website

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    10 tips to create CTAs that convert

    ​If your website or app sells products, generates leads, collects sign-ups, or has users...
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  • Photo of a team at a conference table discussing CX strategy

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    The missing piece in your CX strategy (hint: it’s not more tech)

    If you're responsible for digital customer experience, you've probably been here: facing declining conversion...
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  • Blog

    How user feedback in design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...
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  • Top down view of 4 colleagues at a round desk in a meeting

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    How to build a customer experience strategy framework

    In today’s competitive market, great customer experience is a key driver of success. As...
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  • Image of frustrated user opening bank account

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    Top 5 customer frustrations with digital bank account opening

    Opening a digital bank account should be easy and user-friendly. Yet, for many customers...
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  • Photo showing A/B test on mobile phone

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    A comprehensive guide to A/B testing for CRO and UX

    Here's a familiar scenario: you're at a fork in the road with two different...
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  • Blog

    4 tips for customer-centric digital product development

    Collecting customer feedback is an integral part of the digital product development process. Product...
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  • Image of customer giving a company an NPS rating

    Blog

    How to leverage Net Promoter Scores for better CX

    When it comes to measuring customer advocacy, many businesses rely on Net Promoter Score...
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All articles

Blog

How to build empathy and connect with customers through microcopy

When we think about great customer experience, it’s easy to get caught up with...
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Red toy car on a desk with a person out of focus in background

Blog

Why the traditional automotive buying experience is running on fumes

​ Across every industry, user experience emerges as a focal point of business strategy...
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Smiling professionals sitting with laptops at a conference room table

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How to speed up your UX research

Get actionable insights faster User feedback is essential for building great user experiences. It...
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Business professional using their phone while in front of their laptop

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What is a short test?

Regardless of industry, there’s one vital aspect of all business that will never go...
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Group of professionals working on a task

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How continuous discovery improves UX

​95% of new products fail, according to the late Harvard Business School professor Clayton...
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What is mobile usability testing?

Why mobile usability testing is necessary for building mobile experiences Consumers spend more than...
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Say hello to the new EnjoyHQ homepage

The new EnjoyHQ homepage has been designed from the ground up to provide a...
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Why testing your banking experience matters

Retaining customers hasn’t been as hard for banks as in other industries, traditionally speaking...
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How to prove the ROI of CX programs

During a Forrester event, we heard anecdotally how customer experience (CX) programs are getting...
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