UserTesting and User Interviews named leaders in G2's Summer 2026 user research report
Choosing the right user research platform can feel overwhelming, especially with dozens of tools claiming to help teams "understand their users better." That's why G2's Enterprise Grid® Report for User Research is such a valuable resource: it's built entirely on verified reviews from real software buyers and users, not vendor marketing claims.
In the newly released Summer 2026 report, two platforms stood out from the pack and earned a spot in the coveted Leader quadrant: UserTesting and User Interviews.
What it means to be a leader
G2's Grid places products into four categories—Leaders, High Performers, Contenders, and Niche—based on two factors: customer satisfaction and market presence. Leaders are the products that score well on both fronts, meaning users love the product and the company has significant traction and scale in the market.
Landing in the Leader quadrant isn't easy. Products need a minimum of 10 verified reviews to even qualify for the Grid, and satisfaction scores are calculated using a detailed algorithm that weighs categories like ease of use, quality of support, ease of setup, and likelihood to recommend.
Report
G2 Enterprise Grid® Report for User Research | Summer 2026
UserTesting: The largest market presence in the category
UserTesting earned a G2 Score of 94, driven by 283 reviews and the highest Market Presence score of any product in the User Research category. Users consistently praised UserTesting's video interview and video snippet capabilities, both rated well above category averages. Ninety-six percent of reviewers rated the platform 4 or 5 stars, and 89% said they'd recommend it to others.
Beyond user research, UserTesting also shows up in adjacent G2 categories like Consumer Video Feedback, Enterprise Feedback Management, and Experience Management—reflecting how deeply embedded the platform has become across research and CX workflows at scale.
User Interviews: The highest satisfaction score in the category
User Interviews earned an impressive G2 Score of 83, backed by over 1,000 reviews—the most of any product in the category. Notably, User Interviews received the highest satisfaction score among all User Research products, with reviewers rating it a 4.6 out of 5. Ninety-five percent of users gave it 4 or 5 stars, and 87% said they'd recommend it.
Reviewers pointed to strong performance in recruitment pool quality and video interview capabilities as standout strengths, reinforcing why so many research teams turn to User Interviews for fast, reliable participant sourcing.
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Why this matters for buyers
Whether your team needs enterprise-scale video research capabilities or a fast, flexible way to recruit and manage participants, the Summer 2026 Grid Report gives you a data-backed way to compare platforms before you buy. Because the rankings are based on real customer feedback rather than analyst opinion, they reflect what it's actually like to use these tools day-to-day.
Get the full report
Curious how UserTesting and User Interviews stack up against other platforms like Dscout, Prolific, Sprig, and Qualtrics? Download the full Summer 2026 G2 Grid Report for User Research to see complete satisfaction ratings, feature comparisons, and market presence data across the entire category.
