UserTesting and User Interviews named leaders in G2's Fall 2026 user research report
Choosing the right user research platform can feel overwhelming, especially with dozens of tools claiming to help teams "understand their users better." That's why G2's Enterprise Grid® Report for User Research is such a valuable resource: it's built entirely on verified reviews from real software buyers and users, not vendor marketing claims.
In the newly released Fall 2026 report, two platforms once again stood out from a crowded field and earned a spot in the coveted Leader quadrant: UserTesting and User Interviews.
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G2 Enterprise Grid® Report for User Research | Fall 2026
UserTesting and User Interviews are named Leaders in G2's Fall 2026 User Research Grid Report. See what sets them apart from the competition.
What it means to be a leader
G2's Grid places products into four categories—Leaders, High Performers, Contenders, and Niche—based on two factors: customer satisfaction and market presence. Leaders are the products that score well on both fronts, meaning users love the product and the company has significant traction and scale in the market.
Landing in the Leader quadrant isn't easy. Products need a minimum of 10 verified reviews to even qualify for the Grid, and this quarter's rankings are based on reviews and data gathered through July 28, 2026. Satisfaction scores are calculated using a detailed algorithm that weighs categories like ease of use, quality of support, ease of setup, and likelihood to recommend, while Market Presence reflects factors like market share, seller size, and social impact.
UserTesting: A leader built on scale
UserTesting continues to be recognized as one of the category's most established players, combining strong customer satisfaction with substantial market presence. The platform is known for its robust video interview and video-based feedback capabilities, which help enterprise teams gather rich, qualitative insight at scale.
Beyond user research, UserTesting also shows up in adjacent G2 categories like Consumer Video Feedback, Enterprise Feedback Management, and Experience Management—reflecting how deeply embedded the platform has become across research and CX workflows at large organizations.
User Interviews: A leader built on satisfaction
User Interviews has again earned its place among the Leaders, a reflection of consistently strong satisfaction scores from its user base. The platform is widely recognized for making participant recruitment fast and reliable, which is often the most time-consuming part of any research project.
Reviewers regularly point to the platform's ease of use and the quality of its recruitment pool as reasons research teams keep coming back to it project after project.
Why this matters for buyers
Whether your team needs enterprise-scale video research capabilities or a fast, flexible way to recruit and manage participants, the Fall 2026 Grid Report gives you a data-backed way to compare platforms before you buy. Because the rankings are based on real customer feedback rather than analyst opinion, they reflect what it's actually like to use these tools day-to-day.
Get the full report
Curious how UserTesting and User Interviews stack up against other platforms in the category? Read the full Fall 2026 G2 Grid Report for User Research to see complete satisfaction ratings, feature comparisons, and market presence data across the entire category.
