UserTesting Blog

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  • UserTesting was named a Leader in The Forrester Wave™: Experience Research Platforms, Q1 2026.

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    UserTesting named a leader in The Forrester Wave™ for Experience Research Platforms, Q1 2026

    Experience research is evolving rapidly—becoming more continuous, more collaborative, and more deeply embedded in...
  • UserTesting acquires User Interviews, a premium participant recruiting platform. Together, UserTesting and User Interviews are creating the industry’s most comprehensive and scalable customer insights solution, strengthening how organizations access real customer perspectives to make better decisions.

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    UserTesting and User Interviews join forces to strengthen the industry’s most trusted source of customer insights

    Today, UserTesting announced the acquisition of User Interviews, a premium participant recruiting platform. Together...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...

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Illustration of the double diamond design method with the words "Problem" "Definition" and "Solution"

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How we built the UserZoom GO plugin for Adobe XD

The goals for our Adobe XD plugin Streamline building and launching a usability test...
Photo of a person looking at their credit card while typing on their laptop

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How too much choice can be a problem for online retailers

How too many products and options on retail websites can impact conversions and how...

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How to understand UX if you’ve been thrown in at the deep end

Digital product companies are increasingly realizing that user experience (UX) is critical to their...

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How to translate UX insights into business improvements

Many pros who are new to UX testing assume they can transform multi-department companies...

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How to standardize user research in your organization

If you’re in the process of democratizing UX beyond the boundaries of your own...

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How to run an effective design sprint

Running a Design Sprint can be an effective way to solve problems and validate...
Group of people sitting in a small circle talking

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How to recruit niche or hard-to-reach demographics for user research

With user research, a well-managed recruitment process can be critical to achieving your research...
How to make money

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How to provide great user experience on a limited budget

A website that provides a great experience for users should be the focus for...

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How to prepare a think-out-loud study

So you’ve decided that you’re going to collect think-out-loud feedback from your participants on...