UserTesting Blog

Featured articles

  • Screenshot of a woman holding a Labubu

    Blog

    The Labubu hype is real, but it’s not who you think

    Why are people going nuts over Labubus? The viral, collectible dolls raked in $418M...
  • young-woman-putting-dirty-ceramic-dish-in-dishwasher-altered-with-generated-AI-text-box-added

    Blog

    AI-assisted shopping: The new customer journey is emerging

    Summary Generative AI chatbots are changing the ways people work, so it shouldn’t be...
  • Group of people shopping for holiday shopping article

    Blog

    How retailers can win this holiday season

    Here’s what 1,500 Consumers just told us about how they’re shopping for the holidays...
  • Blog

    78 marketing questions to ask (and how to test them)

    Spectacular marketers are the ones who are always asking the right marketing questions. They’re...

All articles

Photo of a person looking at their laptop while holding a white mug

Blog

How to meet your employees’ open enrollment needs

Getting feedback from customers and users has quickly become the cornerstone for building and...

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What is product management?

The phrase product management is often met with a wide range of definitions—even from...
Photo of person stretching their legs on a bridge during a sunrise

Blog

Americans discuss outdoor activities and travel plans coming out of the pandemic

Now, with summer in full swing, we conducted a study to examine what outdoor...

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4 tips for healthcare product managers to turn feedback into action

When it comes to building healthcare products and experiences, it’s complicated. Not only do...

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DIY research: how to collect UX feedback on your own

Thanks to DIY research, connecting with customers and your target audience is now within...

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Level-up your Research Ops program with UserZoom's first EnjoyHQ integration

A Research Operations program can make your user research activities easier, more consistent, and...

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Introducing short test: validate any decision with five-minute video responses

When it comes to making decisions, there’s a lot that can influence the final...

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Save time with machine learning-powered data visualizations

Analyzing qualitative data can be time-consuming. Typically, we must watch session videos one after...
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5 ways to build customer trust on your site or app

Each time a potential customer interacts with your site or app, you have an...