Blog
Drones and their apps: studying the in-flight user experience
Today, anyone with a bit of money and practice can take to the skies...
Blog
7 catastrophic product launch mistakes to avoid
While successfully releasing a new product, feature, or UI is certainly not rocket science...
Blog
The case for direct questions in your UX research
When people find out I used to be a lawyer, the inevitable question follows...
Blog
7 customer experience tips for differentiating your company
What makes your company different from the competition? Most people tend to think of...
Blog
How to build products that are 10x better than the competition
Elon Musk’s companies are making a ruckus in the automotive, aerospace, oil, and utility...
Blog
To block or not to block: Can UX and digital advertising be friends?
It’s a rare occasion that I pay attention to an advertisement—let alone enjoy one...
Blog
Does anticipatory design assume too much?
In my previous life working in finance, I worked long hours, had a tortuous...
Blog
Cognitive psychology for UX: the principle of limited attention
It’s physically impossible for us to pay attention to everything in our environment. We...
Blog
Engage and delight your users with empty states
A few years ago, I was midway through a trip around the globe and...
