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12 fascinating UX and user research stats to help your business case

Why does UX matter? It's a simple question. But even though we in the...

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What is customer experience (CX)? 7 industry experts weigh in

Investing in customer experience drives revenue growth and increases customer loyalty. To do that...

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The curse of knowledge: how it impacts you, and what to do about it

If you’re responsible for introducing customers to a company or a product for the...

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Qualitative heatmaps: how to visualize the frequency of usability issues

In the last year we have undertaken several large scale benchmark studies, typically comparing...
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The path of least resistance: why users won’t go where you tell them

If there is one founding principle of user experience, it’s that your site should...

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Why every team should care about human insights

It’s no secret that the Age of the Customer is in full swing and...

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5 marketing terms your marketing teams want you to know

No matter your role, if you’re focused on creating great customer experiences, chances are...

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23 top resources for mobile app design

According to CIODive, 70% of web traffic happens on a mobile device. It doesn't...

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3 tips for resolving internal design disputes

Imagine this. Your team is working on a new project, and several stakeholders can’t...