UserTesting Blog

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  • UserTesting was named a Leader in The Forrester Wave™: Experience Research Platforms, Q1 2026.

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    UserTesting named a leader in The Forrester Wave™ for Experience Research Platforms, Q1 2026

    Experience research is evolving rapidly—becoming more continuous, more collaborative, and more deeply embedded in...
  • UserTesting acquires User Interviews, a premium participant recruiting platform. Together, UserTesting and User Interviews are creating the industry’s most comprehensive and scalable customer insights solution, strengthening how organizations access real customer perspectives to make better decisions.

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    UserTesting and User Interviews join forces to strengthen the industry’s most trusted source of customer insights

    Today, UserTesting announced the acquisition of User Interviews, a premium participant recruiting platform. Together...
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    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

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    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...

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How to design with privacy in mind

While privacy UX ensures your consent permission experience is positive for your user, there...
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Understanding user testing metrics

When designing an application, users should find it meaningful and usable. It's imperative to...

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10 tips to address cart abandonment

The effectiveness of your ecommerce website can be determined by the user experience it...

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When should you do usability testing?

Once you understand usability testing and its role in improving UX , you’ll likely...

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Privacy UX: Better cookie consent experience

Since GDPR and other privacy legislations were enacted, one of the most unpleasant aspects...
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What is privacy UX?

Privacy UX, or privacy user experience, takes best practices from the field of user...
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Employee-centric programs: 3 strategies for gathering inclusive employee feedback on HR programs

“With more and more organizations going to a work-from-home or hybrid setup, there’s a...

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Common usability testing questions

A tricky part of qualitative usability testing is crafting test questions. The way you...

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10 valuable insights from The Digital Experience Company

The Digital Experience Company - the book from UserZoom’s co-founder and Chief Visionary Officer...