Reports

Industry reports and guides for product, design, and competitive studies to bring you actionable data and insights.

Featured reports

Pulse Report Q1 2025 - Media Ent, teaser

Report

Pulse Report: Media and Entertainment, Q1 2025

Discover how media companies can adapt to rapidly changing shifts in consumer preferences and behaviors and seize new digital opportunities.

Learn more
Digital assets for Usertesting and G2 Grid report for user research winter 2025

Report

G2 Grid® Report for User Research | Winter 2025

Learn why UserTesting is a G2 Leader in User Research

Learn more
Cartoon character watching television with multiple pop ups

Report

The loyalty premium: how brand loyalty and consumer trust drive customer retention

What keeps customers coming back in 2025? According to UserTesting’s latest global research study...
Read more

Featured reports

Cartoon character watching television with multiple pop ups

Report

Stream fatigue goes global: survey reveals viewers spend days deciding what to watch

The era of streaming promised convenience, variety, and flexibility—entertainment on demand, free from the...
Read more
Teaser images for Pulse Reports

Report

Pulse Report: Financial Services, Q4 2024

Uncover trends in financial services and how they present both opportunities and challenges in this quarterly Pulse Report.

Learn more
Teaser images for Pulse Reports

Report

Pulse Report: High-tech, Q4 2024

Discover how tech-savvy customers are pushing the boundaries of innovation and what it takes for companies to win in a hyper-competitive, fast-evolving landscape.

Learn more
Teaser images for Pulse Reports

Report

Pulse Report: Healthcare, Q4 2024

Uncover the drivers behind patient trust and how innovative healthcare teams can set themselves apart in an increasingly competitive market in UserTesting's Q4 2024 Healthcare Pulse Report.

Learn more
Teaser-image-Report-Generative AI chatbots-overhyped but still underestimated 960x540

Report

Generative AI chatbots: overhyped but still underestimated

Key takeaways: At age 2, the most successful newcomer in tech history has a...
Read more
Teaser images for Pulse Reports

Report

Pulse Report: Healthcare, Q4 2024

Uncover the drivers behind patient trust and how innovative healthcare teams can set themselves apart in an increasingly competitive market in UserTesting's Q4 2024 Healthcare Pulse Report.

Learn more
Hero-Talker-Study-Insurance-1024x687

Report

AI and insurance CX: consumer trust, challenges, and opportunities in a digital era

It’s hard to overstate the complexities of navigating the modern insurance landscape, and the...
Read more
Teaser images for Pulse Reports

Report

Pulse Report: Retail, Q4 2024

Uncover the drivers behind consumer loyalty and how innovative retailers can set themselves apart in an increasingly competitive market in UserTesting's Q4 2024 Retail Pulse Report.

Learn more
UserTesting 2024 Retail Benchmark Report

Report

2024 UserTesting Retail Benchmark Report

Unlock key insights to boost revenue, traffic, and customer satisfaction in UserTesting's 2024 Retail Benchmark Report.

Learn more
© UserTesting 2025
SOC security logo CSA security logo GDPR security logo