UserTesting Blog

Featured articles

  • Two women in an office reviewing a document

    Blog

    11 pleasing examples of ecommerce product copy

    Good copywriting on product pages can be taken for granted or overlooked. But when...
  • Blog

    5 rules for creating a good research hypothesis

    A hypothesis is a proposed explanation made on the basis of limited evidence. It...
  • Photo of a man and a woman at a desk pointing at a computer screen having a discussion

    Blog

    CX vs. UX: what’s the difference?

    While user experience (UX) and customer experience (CX) aren’t the newest acronyms born out...
  • Blog

    How user research in product development and design transforms products

    In today's rapidly evolving digital landscape, design teams are under increasing pressure to deliver...

All articles

Blog

3 ways startups can improve speed to market

Whether you’re an emerging startup, or an established business developing a new product, speed...

Blog

8 questions answered about the revamped UserTesting University

It’s abundantly clear that customer experience is the new, defining metric for businesses that...

Blog

The importance of Black History Month in corporate culture

Every year on February 1st, corporations, classrooms, sports organizations, libraries, and other facets of...

Blog

How to enhance A/B test results with qualitative data

Some of the most successful companies in the world embrace an experimentation culture—where new...

Blog

Top website wireframe tools and how to test your designs

A website wireframe is the primitive skeleton of your website. It’s not necessarily glamorous...

Blog

How to use social media psychology in UX

Social media is a powerful medium for sharing information, connecting with people, and advertising...

Blog

Confidently build people-first iOS apps with UserTesting and TestFlight

Think about the evolution of purchasing a movie ticket. Historically, or perhaps traditionally, you...

Blog

Optimize your website and prototype’s UX with interactive click maps

As your business adapts to meet your customer’s evolving needs, so too must your...

Blog

What is mobile testing?

It may not come as a surprise, but according to a recent report, nearly...